MTO Appoints Brittany Frase as Chief Revenue Officer

Oakland, California (September 2, 2025) – MadeToOrder (MTO), a leading women- and employee-owned company in the promotional products industry, is excited to announce the appointment of Brittany Frase as Chief Revenue Officer (CRO).

Frase joins MTO from Hirsch, where she served as Vice President of Sales, and was instrumental in driving double digit sales growth, strengthening operations and enhancing profitability. She also brings experience from the distributor side, where she cultivated strong client relationships and advanced eCommerce initiatives.  

With her unique perspective across both supplier and distributor roles, Frase brings a deep understanding of industry challenges and a proven track record of driving growth. In her new role as CRO, she will oversee MTO’s revenue strategy, including sales, client engagement, and cross-department alignment, ensuring the company continues to deliver innovative, brand-focused merchandise solutions.

“Brittany’s track record of accelerating growth, combined with her passion for helping teams succeed, makes her an invaluable addition to our leadership team,” said Sandy Gonzalez, CEO of MadeToOrder. “Her experience on both the supplier and distributor sides gives her a rare, comprehensive perspective, and her passion for building strong partnerships aligns perfectly with MTO’s mission of creating connected brand experiences.”

Frase will initially focus on meeting with the sales and support teams to assess strengths, opportunities, and ways to further support success. She will then collaborate closely with eCommerce and Marketing to align strategies and create new opportunities for clients.

“Having admired the MTO team for years, I’m honored and thrilled for the chance to be a part of it, and contribute alongside such a talented group,” said Frase.

About MadeToOrder 

MadeToOrder (MTO) is a premier provider of branded merchandise and experiential marketing solutions. As a 100% employee-owned company, MTO empowers its team to create exceptional client experiences while fostering a culture of trust, innovation, and excellence. With a focus on creativity, strategy, and sustainability, MTO helps brands connect with their audiences through purposeful products and impactful campaigns.

For more information, contact:
Stephanie Hinkle
Marketing Manager