MTO Promotes Katie Grimes to Director of Strategic Accounts

Oakland, California [October 1, 2026] — MadeToOrder (MTO), a women-owned, employee-owned branded merchandise agency, has announced the promotion of Katie Grimes to Director of Strategic Accounts, effective October 1, 2026.

The newly created leadership role reflects MTO’s continued growth and investment in its people, while further strengthening the company’s focus on building and growing strategic client partnerships.

“Katie is someone who jumps in, solves problems, builds strong relationships and is always willing to help move an opportunity forward,” said Sandy Gonzalez, CEO of MadeToOrder. “She has a natural ability to see the bigger picture, bring people together and find creative solutions for our clients. We’re incredibly excited to see her step into this new role and continue making an impact across MTO.”

Grimes began her career in the promotional products industry in 2018 at Origaudio, where she started as a Project Coordinator before being promoted to Account Manager. She was one of four sales employees retained through HPG’s acquisition of the company during the pandemic.

In 2021, Grimes joined RED Promotions, where she found her passion for the distributor side of the industry and the creativity and problem-solving it allows. She later transitioned to MadeToOrder following the RED acquisition, continuing to build strong client and industry relationships and a reputation for finding thoughtful, creative solutions.

“What I love most about this industry is finding solutions that go beyond simply putting a logo on a product,” said Grimes. “Branded merchandise has the ability to shape company culture, create connection and make people feel part of something. I’m excited for this next chapter and the opportunity to continue growing alongside our team and our clients.”

Grimes was named a PPAI Rising Star in 2023 and continues to be an active voice within the promotional products community. Most recently, she joined Print & Promo Marketing’s Convergence Corner podcast as a guest, sharing her perspective and experience from across the industry.

About MadeToOrder

MadeToOrder is a women-owned, employee-owned branded merchandise agency helping organizations create connected experiences through branded merchandise, creative services, online stores, and kitting and fulfillment. MTO partners with clients to create thoughtful programs and experiences that strengthen brands, engage people and build lasting connections.