I opened the invoice from the BBB today and saw a note that MadeToOrder received an A+ rating.  It is always great news to see an A+ on anything, particularly for me.  As a much younger man in my school days an A+ was an elusive creature.  B’s were about the best I could hope for at the time.  Funny how that A+ rating still conjures up the feelings of school, how embedded the “grades” have become into all of our lives.  I wonder as I pay the bill to Better Business Bureau if the money spent with them actually has a value attached to our business.  That is; do the BBB logo and the A+ rating truly mean something to our potential clients and to our current customers?  I would hope that it does as and do believe the concept of belonging to an organization  promoting good business practices, attempts to measure satisfaction and report areas in need of improvement,  is a worthwhile endeavor.  So perhaps it is better to get an A+ rating later in life as opposed to earlier.